Website AI Chatbot
Chat that captures leads on your website.
A website AI chatbot answers the questions visitors ask while they browse—and turns interest into a captured lead instead of a bounce.
Response
Instant answer
In Plan
Both Smart Sites
Action
Capture & book

What the chatbot does
When someone lands on your site with a question—“Do you handle emergency calls?”, “How soon can you come out?”—a chatbot can answer on the spot using your approved business information, then invite them to request a slot or leave their details.
Instead of a visitor leaving with their question unanswered, the conversation captures their name, the service they need, and a way to follow up—dropped straight into your CRM.
Who it's for
Service businesses whose customers shop around online before calling. If a visitor can't find the answer fast, they'll often move on—the chatbot keeps them engaged long enough to become a lead.
How it works
Visitor asks
A question lands in the chat while they browse your site.
Chatbot answers
A helpful answer from your approved business info, with a next step.
Lead captured
The visitor's details and request land in your CRM, ready to follow up.
What's included
- Website AI chat
- Answers from your approved business information
- Lead capture with inquiry details
- CRM-connected records
- Invitations to request a slot or leave details
- Connected conversation and inquiry records
Website AI chat is included in both Smart Site plans.
What to understand
The chatbot answers from the business information it's configured with. It doesn't make up answers—it's only as accurate as what it's given, and it hands off to a human when a question needs one.
It won't identify every anonymous visitor. It captures only the details a visitor chooses to submit. AI and messaging usage allowances are defined in your service proposal.
Common questions
Turn browsers into leads.
Start with a Growth Assessment—we'll show you where a chatbot fits your site.